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9 Website Items to Consider Budgeting for in 2018

9 Website Items to Consider Budgeting for in 2018

With 2018 just around the corner, consider adding some of these items to your 2018 website or marketing budget. Continue…

What's The Difference Between These Social Media Platforms? {Infographic}

What's The Difference Between These Social Media Platforms? {Infographic}

Social media can be used to position you as an expert and help reach your ideal customer. But with so many platforms available, which is best for your business?Okay, calm down over there. Don't just Continue…

Web Writing Best Practices: Process & Editing Tips

Web Writing Best Practices: Process & Editing Tips

Don't publish your first draft. Take out unnecessary words to make your writing easier to understand online. Continue…

How Much Does it Cost to Build a Website?

How Much Does it Cost to Build a Website?

There is a lot of variation when it comes to the cost of a website, here are some areas that factor into that cost. Continue…

How Performance Metrics Can Boost Your Social Media Campaign

How Performance Metrics Can Boost Your Social Media Campaign

Social media has been buzzing around everyone’s radar for the past fifteen years…and yet, people still aren’t utilizing it to its fullest potential. We’ve all heard how successful digital platforms Continue…

Transform These 3 Digital Marketing "Vanity" Metrics into Valuable Metrics

Are metrics like social media likes, paid impressions and website pageviews really telling you the whole story? Or are they just "vanity metrics"? Learn how to better evaluate your website and digital marketing performance... Continue…

5 Advantages of Digital Marketing For Business Owners

Digital marketing has its advantages. Here's why you should make this the primary marketing channel you invest in (including some things you might not have considered). Continue…

How to Improve Your Online Presence (3 Essential Elements)

Is your online presence reaching its full potential? There are three necessary elements to maximize your performance online. Do you have all three? Continue…

Setting the Right SEO Performance Metrics

SEO results take time. Make sure you are measuring the right metrics to determine your SEO success. Continue…

Content Planning Challenges for a Website

Content is your brand, it represents who you are as a company. Often it is the first interaction a user will have with you, so it's important to get it right. Continue…

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