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Blog
Content Round Up: 3 New Resources
This resources roundup includes a podcast, an article, and an infographic. We love finding different mediums of ways to improve our work. Let's get to our favorites from this past month!Article: Why
Shifting from Traditional Marketing to Digital Marketing
More and more, Aztek is working with clients that shift some or all of their traditional marketing and advertising budgets to digital marketing. Obviously, the massive technology shift from
A Key To Success Online: Make It Easy
Businesses want to know the secret to having the most successful website. It's simple: make it easy for your visitors to do what they need to do. Read an example from the non-profit St. Baldrick's and how you can apply it to your business.
Facebook or LinkedIn: Which Social Media Platform is Right for Your Paid Advertising Campaign?
As two social media powerhouses, both Facebook and LinkedIn offer tremendous advertising potential for businesses. However, not all social media platforms are created equal. Facebook and LinkedIn each
What is Technical SEO and Why is it Still Important?
Technical search engine optimization (SEO) is still one of the three main pillars to SEO. Learn more about what techincal seo is and why it is still important.
Latent Semantic Indexing: The Future of Search
To be honest, Latent Semantic Indexing is really the “present” of search. If you’ve ever typed in a vague search query praying to find an answer—something like “who was the actor in that movie about
Is It Possible to Remove Negative Reviews Online?
If you're a business owner, chances are you have multiple listings online where customers can leave reviews. Google, Facebook, Amazon, etc. But what happens when someone leaves a bad review that is inaccurate? We share how (if possible) to remove bad reviews.
4 Reasons You Should Outsource Your Social Media Management
Keeping up with your social media channels can feel like a full-time job. This is why you might want to consider outsourcing your social media management...
9 Website Items to Consider Budgeting for in 2018
With 2018 just around the corner, consider adding some of these items to your 2018 website or marketing budget.
What's The Difference Between These Social Media Platforms? {Infographic}
Social media can be used to position you as an expert and help reach your ideal customer. But with so many platforms available, which is best for your business?Okay, calm down over there. Don't just