- Application Development
- Aztek
- Aztek Announcements & Updates
- Aztek Jobs
- Blog
- Business
- Content
- Content Marketing
- Content Strategy
- Digital Marketing
- Events
- Marketing Automation
- Mobile
- Project Kickoff
- Search Engine Marketing
- Search Engine Optimization
- Social Media
- Social Media Advertising
- Web Design
- Web Development
- Web Marketing
- Web Trends & Updates
Blog
How Do You Measure Digital Marketing ROI?
Whether your organization is just getting started with digital marketing or has been running digital marketing campaigns for years, one of the biggest challenges is calculating your return on investment.
Is it Better to Hire In-House or Outsource Digital Marketing?
Hiring in house vs. outsourcing marketing is a common dilemma faced by businesses looking to reap the benefits of digital marketing. Here’s how to decide.
8 Benefits of Social Media for Your Business
If you aren’t utilizing a variety of social media marketing benefits to build your business, we’re here to get you on the bandwagon. Over 3 billion people throughout the world are utilizing social
3 Updates to Google Digital Advertising That Will Help Your Business
Last month was the 2018 Google Marketing Live Keynote event and we learned a lot about the direction of advertising and marketing with Google. One of the most notable changes was Google's rebrand;
6 Social Media Mistakes to Avoid
It’s not easy to market your brand on social media. With high volumes of content shared every minute, challenging algorithm updates and the pressure to make your brand stand out, it can be easy to
What Is Google Tag Manager (GTM)?
We share answers to a few basic questions about Google Tag Manager (GTM) - what is it, how it works, and why your business should consider using it. Read more.
Helpful Online Writing Resources
Whether you're crafting a short slogan or creating a long article, your words matter. Well-written content can serve as an important cornerstone for your business' digital marketing campaign. Of
4 New AdWords Features You Should Use in 2018
The face lifts to the Google AdWords platform and experience aren’t the only changes we’ve seen roll out in the past six months. There has been an influx of new features that can help increase
Shifting from Traditional Marketing to Digital Marketing
More and more, Aztek is working with clients that shift some or all of their traditional marketing and advertising budgets to digital marketing. Obviously, the massive technology shift from
A Key To Success Online: Make It Easy
Businesses want to know the secret to having the most successful website. It's simple: make it easy for your visitors to do what they need to do. Read an example from the non-profit St. Baldrick's and how you can apply it to your business.