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9 Website Items to Consider Budgeting for in 2018

With 2018 just around the corner, consider adding some of these items to your 2018 website or marketing budget.

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Mastering Customer Intent: Two Parts

How do you, as a business owner or a chief marketing officer, ensure your company is going to be able to give the customer what they need when they need it? You first must understand the visitor's true intent.

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What Is Being Said About You Online?

Explanation about why it is important to watch your organization's online and brand reputations. Also includes tips & sites to help get you started.

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Aztek- An Adwords Certified Partner

You may have thought that Aztek was only a Cleveland web design firm. However, you would be wrong. Aztek is also a provider of a wide range of web marketing services including SEO (search engine

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3 Ways Clients Can Positively Impact Their Inbound Marketing Campaigns

Clients who are active participants with their agencies get the most out of their inbound marketing campaigns.

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Web Marketing, S'mores, and a Teachable Moment

Read our latest blog post to understand why web marketing is not the same thing as advertising. Also learn more about inbound vs. outbound marketing.

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Inbound Marketing Strategy: Keep Your Eyes on the Prize

Inbound Marketing Strategy starts with a clear vision of what you are trying to achieve.

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Why You Should Do Web Marketing

Do you have an attention span longer than a goldfish? Do your customers? Find out why that matters for your business and web marketing.

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How to Set Smart Goals for Your Website

Why having specific, measurable, achievable, relevant, and time-based (SMART) goals will help your business and your website. Learn how to set SMART goals.

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Don’t Get Blinded By Distraction Metrics In Digital Marketing

Metrics like keyword rankings, bounce rate, and social media followers might be shifting your focus from what matters most.

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