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Web Writing Best Practices: Process & Editing Tips
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Don't publish your first draft. Take out unnecessary words to make your writing easier to understand online.
How Much Does it Cost to Build a Website?
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There is a lot of variation when it comes to the cost of a website, here are some areas that factor into that cost.
Don’t Get Blinded By Distraction Metrics In Digital Marketing
Metrics like keyword rankings, bounce rate, and social media followers might be shifting your focus from what matters most.
Why YouTube Should be Your Video Service of Choice
YouTube offers superior technical advantages, simple yet robust social sharing, and an audience of over 1 billion people per month. Find out why your business should be using YouTube to leverage its videos.
My Life As An Aztek Intern
It's not just about the donuts. What I've been doing every day working with the Design, Development, and Digital Marketing teams as the first intern at Aztek.
Who You Gonna Call (Track)?
Call tracking helps you measure phone call conversions from your search, digital, and offline marketing campaigns, including PPC keywords. Do you know where your calls come from?
Want More Clicks For Less Money? Improve Quality Score
You can outperform your PPC competitors and spend less if you're relevant enough. It's all about your improving Quality Score. Let us explain.
3 Steps to Create A Predictable Lead Generation Model Online
How do you create a consistent and predictable stream of revenue from your online marketing activities? We'll show you how in three steps.
The Positives of Negative Keywords
Why is it important to include negative keywords in your Google AdWords campaign? Because rubber catsuits are a thing. Let us explain...
Website Design Process Checklist For the Client (2015 Edition)
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If you're meeting with companies to discuss building a new website or redesigning your current website, read this. We've updated our website design process checklist.