Blog
Starting an Email Newsletter: What Businesses Need to Know
Here are our tips on why you should send an email newsletter, what you should include, and how often to send it.
Understanding Email Marketing Metrics: How to Analyze the Success of your Email Marketing Campaign
Use these five key metrics to measure the success of your email marketing campaigns and identify opportunities to optimize your email strategy.
Tips for Writing an Engaging Welcome Email to New Subscribers
Welcome emails are your chance to make a good first impression and set the tone of your email relationship with your subscriber. Here’s what to include.
Email Marketing Best Practices During COVID-19
Email marketing can make or break a business during a crisis. Follow these tips for email communications amid the Coronavirus pandemic.
Email Marketing is Not Dying, it's Thriving
Email marketing continues to be a great strategy for businesses to engage current customers and generate new leads. Follow these email marketing best practices.
How to Integrate Act-On Software and Microsoft Dynamics CRM
Integrating Act-On Software and Microsoft Dynamics can be easy if it's properly planned for. Find out how to prepare and integrate!
4 Ways to Keep Your Email Marketing List Squeaky Clean
Email marketing can be one of the most effective channels. But like anything else, email marketing requires constant maintenance. Here are some tips to clean your email list.
Why Is Marketing Automation Important? 97% of Visitors Don't Convert.
You’ll never hear from 97% of your website visitors. Here’s how to change that using marketing automation.