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4 Ways Paid Ads Help Your Organic Content Marketing Strategy
Learn how an effective pay-per-click campaign can work with a content strategy to attract and close more transactional visitors.…
Google Secure Search: Blocking Organic Keyword Data
Google recently announced that they would block organic keyword data in Google Analytics. Learn the implications of Google secure search & how you can move forward.…
Title Tag Optimization: Make Sure They Show in Google
Google has the ultimate say on your site’s title tags, but there are things you can do to optimize your title tags and they will show up the way you want.…
Web Marketing: Back to the Basics
Aztek's new eBook presents the fundamentals of content marketing, SEO, and PPC.…
Google Plus Business Accounts: Why You Should Have One
Do you have a Google Plus business account? If not, you're leaving potential business on the table.…
What We Can Learn From the BBC and Mozilla Google Penalties
Why do manual spam updates and unnatural link notification matter?…
Internal Linking Strategy: Don't Click Here
A good linking strategy incorporates both internal linking—linking to other pages on a website—and external linking—linking to pages on other websites.…
Group Management Services: A Content and SEO Success Story
Aztek's Content and SEO campaign for Group Management Sales doubled leads in half the time. Explore how in this case study.…
SEO: Checking Under the Hood
Redesigning your website can help it rank better, but that's just the beginning.…
Penguin on the Prowl
Fresh on the heels of Pat's announcement of the most recent Google Panda update, it looks like the other black-and-white animal-named update, known as Google Penguin, is also due for an update.…