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4 Reasons Why It's Time to Hire a Copywriter

Website content…It’s the most important part of your project, yet it is often treated with the least regard. You probably hired a professional web design firm to build you the site (because hey,

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Tips for a Successful Website

Nowadays it seems that everyone thinks they know everything about the web. People seem to think that web design is "easy" when it comes to designing, building and optimizing a successful website. Not

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What Google Knowledge Graph Means for Web Searchers and SEO

In May, 2012, Google revolutionized the way we search by launching the Google Knowledge Graph. Read on to learn how this innovation changed the web for searchers, Google, and web marketers.

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How Content Strategy can help SEO. Presentation Slides from the Cleveland Web Association Luncheon

How can content strategy help your users and your search engine optimization efforts? How should you go about developing great content? [more]Seo and-content-strategyView more presentations from

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Making Good Content Great: How to Improve Content Marketing

Good web content is sufficient, but not extraordinary. Great web content is powerful. Learn how to improve your content marketing.

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Mobile Scores Big

An extra helping of insight into user behavior was made possible by the big game

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Web Content that Sparkles

Web content is more important than ever. Users want relevant content that is up-to-date and easy to process. They want to find information as quickly as possible, and they want to share what they

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Tough love: 24 pieces of harsh website advice

[more]Make the logo smaller. Big logos don’t mean people will remember you. It means you have a logo that’s too big.People are talking about you online. Not all of them are saying nice things.Nobody

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Inbound Links From Blogs Are Great & You Can Make Them Even Better

Everyone (well at least those of us in the SEO world) knows how valuable a strong, high quality inbound link can be for your website's link profile. Inbound links help drive traffic to your website,

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Aztek- An Adwords Certified Partner

You may have thought that Aztek was only a Cleveland web design firm. However, you would be wrong. Aztek is also a provider of a wide range of web marketing services including SEO (search engine

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