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Defining Your Core Customer: The Key To a Successful Digital Presence

One of the most important details when designing a digital presence is understanding your core customer. Instead of creating buyer personas, try describing your core customer in one simple statement. Learn how.

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2017 Digital Trends: What to Watch in Web Design, Development & Digital Marketing

2017 will be the year of continued and improved video, bots and virtual reality. See our 9 digital trends to pay attention to the in the new year.

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5 Advantages of Digital Marketing For Business Owners

Digital marketing has its advantages. Here's why you should make this the primary marketing channel you invest in (including some things you might not have considered).

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How to Improve Your Online Presence (3 Essential Elements)

Is your online presence reaching its full potential? There are three necessary elements to maximize your performance online. Do you have all three?

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Setting the Right SEO Performance Metrics

SEO results take time. Make sure you are measuring the right metrics to determine your SEO success.

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Content Planning Challenges for a Website

Content is your brand, it represents who you are as a company. Often it is the first interaction a user will have with you, so it's important to get it right.

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7 Reasons Why Blogging is Important for Business

"Does blogging really work?" is one of the most common questions digital marketers face. Here's 7 benefits of blogging for business on a regular basis.

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What Is Digital Marketing & Why Do I Need It?

Digital marketing is a combination of analytics, search engine optimization (SEO), website content, blog articles, paid advertising & marketing automation campaigns. Learn more about how to get started.

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Chat Tool Tips: How to Get Started With Live Chat

Wondering if live chat is right for your business? We share benefits of using live chat as well as questions to ask before you implement for your website or application.

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Why Is Marketing Automation Important? 97% of Visitors Don't Convert.

You’ll never hear from 97% of your website visitors. Here’s how to change that using marketing automation.

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