Aztek Blog Aztek is a web design, web application development, and digital marketing agency in Cleveland, Ohio who blogs about those very same topics.

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Want More Clicks For Less Money? Improve Quality Score

You can outperform your PPC competitors and spend less if you're relevant enough. It's all about your improving Quality Score. Let us explain. Continue…

Google Analytics is Blocking PPC Keyword Data

Last week, Google announced that they would be blocking PPC keyword data in Google Analytics. Yes, you can still find keyword data. And yes, Google Analytics is still powerful. Read on to learn more! Continue…

Google Makes Major Changes: Adwords Enhanced Campaigns

A couple of weeks ago, Nedim (our resident PPC guru) and I had a conversation that went something like this:Me: "Nedim, that last blog post about the growth of mobile usage was good."Nedim: Continue…

Google's Paid Placement Gets Even More Prominent

There's a lot of evidence that indicates the increased prominence of paid placement on Google search results pages. Continue…

Welcome to the PPC World

Google's enhanced ads make Pay-Per-Click (PPC) advertising more important than ever. Continue…

Aztek- An Adwords Certified Partner

You may have thought that Aztek was only a Cleveland web design firm. However, you would be wrong. Aztek is also a provider of a wide range of web marketing services including SEO (search engine Continue…

PPC Advertising- It's Not Only About the Size of Your Wallet

PPC (pay per click) advertising is an online marketing model that is used to drive qualified traffic to a website. This can take the form of ads that run on search engines or other content sites. For Continue…

Aztek Meets New Google Adwords Certification Requirements

Aztek, a Cleveland web design firm, is dedicated to remaining certified in a number of different areas. Aztek is a Microsoft Gold Silver Certified Partner* and is also Google Adwords Qualified. Back Continue…