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Applebee's Social Media Disaster

Applebee's Social Media Disaster

Find out the lessons we can learn from Applebee's social media disaster. Continue…

Slam Dunk

A tweet from Oreo won the Super Bowl. Continue…

2010 eMarketing Techniques Conference in Cleveland, Ohio

Last Friday was the 4th annual eMarketing Techniques Conference in Cleveland, Ohio. This event is held at Corporate College every May. I have been lucky enough to have attended this conference for the Continue…

What is Foursquare & What Does it Mean for Your Business?

Location based applications and services have increased in popularity and usage recently. This explosion is in part due to the power of GPS (Global Positioning System) and the convenience of these Continue…

The Smart & Tactical Social Media Marketing Approach

The smart, tactical social media marketing approach is all about community, generating content, sharing information and being involved. Continue…