Aztek Blog Aztek is a web design, web application development, and digital marketing agency in Cleveland, Ohio who blogs about those very same topics.

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Web Writing Best Practices: Process & Editing Tips

Web Writing Best Practices: Process & Editing Tips

Don't publish your first draft. Take out unnecessary words to make your writing easier to understand online. Continue…

How to Write for the Web: 7 Beginner Tips

Tips to impress your boss or college professor when writing for the Web. Our intern Evan shares what he learned during his experience at Aztek. Continue…

Internal Linking Strategy: Don't Click Here

A good linking strategy incorporates both internal linking—linking to other pages on a website—and external linking—linking to pages on other websites. Continue…

13 in 2013: Start Content Marketing

Content marketing is vital in 2013. Getting started is easier than you might think. Continue…

Making Good Content Great: How to Improve Content Marketing

Good web content is sufficient, but not extraordinary. Great web content is powerful. Learn how to improve your content marketing. Continue…

Web Content that Sparkles

Web content is more important than ever. Users want relevant content that is up-to-date and easy to process. They want to find information as quickly as possible, and they want to share what they Continue…

4 Reasons Why It's Time to Hire a Copywriter

Website content…It’s the most important part of your project, yet it is often treated with the least regard. You probably hired a professional web design firm to build you the site (because hey, Continue…

Tips for a Successful Website

Nowadays it seems that everyone thinks they know everything about the web. People seem to think that web design is "easy" when it comes to designing, building and optimizing a successful website. Not Continue…