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Cleveland, Ohio 44114
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Casey Weinfurtner

Director, Digital Marketing

Casey is the Director of Digital Marketing at Aztek, where she provides overall strategic direction for client digital marketing campaigns and manages Aztek's internship program. She also leads Aztek's organic social media efforts, and works with clients on developing social media strategies to accomplish business objectives.

Prior to her time at Aztek, Casey was an Account Executive at PR Newswire. While there, she provided counseling and industry expertise on public relations, targeted media outreach, and brand monitoring.

"When you can't change the direction of the wind, adjust your sails."

— H. Jackson Brown Jr.

fun facts

  • Shark Week is my week-long holiday.
  • I love pizza. A lot. 
  • My free-time is often spent songwriting or playing acoustic guitar. 
  • My goal is to write a novel someday. 

 

enjoys

  • Progressive Field
  • Cleveland Metroparks
  • Humble Wine Bar 

industry resources

  • Social Media Today - For all things on the ever-changing world of social media, this resource keeps me up to date. 

recent blog posts

4 Social Media Tactics All Businesses Can Leverage

There are universal social media tactics that can be applied to generate leads or drive awareness at any business. Try these in your social media approach.

4 Reasons You Should Outsource Your Social Media Management

Keeping up with your social media channels can feel like a full-time job. This is why you might want to consider outsourcing your social media management...

Facebook or LinkedIn: Which Social Media Platform is Right for Your Paid Advertising Campaign?

As two social media powerhouses, both Facebook and LinkedIn offer tremendous advertising potential for businesses. However, not all social media platforms are created equal. Facebook and LinkedIn each

10 Tips for Creating a Social Media Strategy

Social media is a beast that can’t be ignored, and it's safe to say that the same old approach may not last forever. When revamping or creating a new social media strategy for your business, here are

6 Social Media Mistakes to Avoid

It’s not easy to market your brand on social media. With high volumes of content shared every minute, challenging algorithm updates and the pressure to make your brand stand out, it can be easy to

A Better Way to Create Content: Core Model Workshop

Aztek is always looking for new ways to improve our process and make content creation easier. Recently our team started using the Core Model Workshop. This workshop is designed to help narrow down