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CVS E-commerce

Driving improved e-commerce conversion rates for desktop and mobile.

Portfolio Phone Master 0011 CVS
Portfolio Tablet Master 0005 CVS
Portfolio Desktop Master 0010 Chagrin Valley 2
Portfolio Desktop Master 0011 Chagrin Valley

No one likes to pinch and zoom, especially when they're trying to make a purchase.

We started working with the Chagrin Valley Soap & Salve family on a responsive website retrofit and continue to improve the site with conversion optimization and content recommendations.

Many small tweaks make a big impact.

Each month, we analyze the site looking for opportunities to improve. Instead of just doing a major overhaul every few years, the site constantly undergoes a series of small tweaks that are barely noticeable to most users. We test these tweaks to see what is working best and keep the changes that make a positive difference.


  • Shopify
  • Umbraco CMS
  • Microsoft .NET
  • HTML 5/CSS 3

the results

To be considered successful, every project must meet or exceed its goals. Here’s how this one is performing.


E-commerce conversion rate


Organic traffic from search engines year over year


New mobile users


Mobile revenue

Our work
We'd love to see you in our portfolio.