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Chagrin Valley Soap & Salve

Driving improved e-commerce conversion rates for desktop and mobile.

No one likes to pinch and zoom, especially when they're trying to make a purchase.

We started working with the Chagrin Valley Soap & Salve family on a responsive website retrofit and continue to improve the site with conversion optimization and content recommendations.

Many small tweaks make a big impact.

Each month, we analyze the site looking for opportunities to improve. Instead of just doing a major overhaul every few years, the site constantly undergoes a series of small tweaks that are barely noticeable to most users. We test these tweaks to see what is working best and keep the changes that make a positive difference.

project components

EVERY PROJECT IS DIFFERENT AND REQUIRES A RANGE OF COMPONENTS TO ACCOMPLISH THE GOALS. HERE’S WHAT WENT INTO THIS ONE.

CSS3 CSS3
Microsoft Microsoft .NET

the results

To be considered successful, every project must meet or exceed its goals. Here’s how this one is performing.

+20%

e-commerce conversion rate

+34%

organic traffic from search engines year over year

+60%

New mobile users

+30%

mobile revenue

View more work