Content management that can keep pace with digital marketing
GMS is a leader in their industry and as such, needs to publish lots of educational and through-leadership content. Their old CMS was actively hindering this process and holding them back. Aztek worked with GMS to not only redesign the presentation of their extensive resource content library but to make it simpler to manage.
Quick to edit, fast to load
It wasn't just the content editing experience that got faster as a result of the website redesign. The webpage performance is also blazing fast. With Google's Core Web Vitals update earlier this year, Aztek paid extra attention to the performance and load times for the site. The new site scored very well for all three core web vitals: First Contentful Paint (FCP), Cumulative Layout Shift (CLS), and First Input Delay (FID).
Technologies/Services
- Umbraco content management system
- Invisible ReCaptcha
- Thunderstone site search
- Microsoft .Net Development
- Custom Google Tag Manager and Analytics
- Act-on Forms integration