St. Vincent Charity has been a client of Aztek's for a long time.
This latest iteration of their website is the third redesign they've done with Aztek. Each time we set out to do an overhaul, there are always some major goals driving the project. This time, St. Vincent needed to go responsive. But with such a large site and so many custom website features over the years, it was no small task.
Much of the team's effort went into making sure that older features, built before responsive web design was a "thing", translated to the new site. On top of that, the client had big plans for how they planned to shake things up within their industry in term of new features and content such as live streams and tweets of surgeries, and more advanced inbound marketing for their "Centers of Excellence."
Hard work pays off.
Aztek never enters into projects to chase awards. It is our belief that the project must be done in the best interests of the client and their users first. But in this case, it was the client who submitted the site to the Healthcare Marketing Awards and received national recognition (Silver) in the website category.
Every project is different and requires a range of components to accomplish the goals. Here’s what went into this one.
Responsive Web Design
Full Custom CMS
3rd Party Integrations
To be considered successsful, every project must meet or exceed its goals. Here’s how this one is performing.
“Healthcare marketing is shifting constantly, making it a challenge to keep up. Over the many years of our relationship with Aztek, we have turned to them as a partner in our web and web-marketing needs. Websites are the primary focus for most content marketing programs. Well before most hospitals were looking at responsive design for websites, Aztek was leading us through that process. They’ve also been a partner in implementing marketing automation for our campaigns. Their recommendations are spot on and have won us top industry awards. We appreciate their insights, expertise, leadership, service and partnership.”
WENDY HOKE, VICE PRESIDENT OF MARKETING AND COMMUNICATIONS