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Blog
So Long Facebook Ad Relevance Score, Hello Actionable Relevancy Metrics
Facebook announced changes to replace the ad relevance score with three new metrics that rank quality, engagement, and conversions. Here's how it can help improve your ads.
How To Identify The Most Valuable Online Metrics For Your Business
Start by identifying what matters for your business first, finding metrics second. Use this five-step process to help outline what's most valuable for you.
Spring Cleaning for Digital Marketers (Marie Kondo Edition)
For business owners and digital marketers alike, there are plenty of opportunities to de-clutter and organize to make for a much more efficient year ahead.
How Content Marketing Helps SEO
Applying SEO best practices to a content marketing strategy drives more qualified traffic to your site. Here’s how to increase your search engine ranking.
What Does a Social Media Advertising Agency Do?
Find out what services a social media advertising agency offers and key benefits working with an agency can provide your business.
How to Integrate Act-On Software and Microsoft Dynamics CRM
Integrating Act-On Software and Microsoft Dynamics can be easy if it's properly planned for. Find out how to prepare and integrate!
5 Useful Google Analytics Reports
Did you know Google Analytics has standard reports that track useful business data without additional setup? We share some of our favorite reports and the questions they answer about your website.
Tips to Finish Your Website Project Faster and with Better Results
Tips and advice for how you can help your agency keep your website redesign project on track to meet deadlines and stay with your budget.
Web Design 101 - Key Terminology and Concepts
Are you about to start a website redesign project with a web design agency or freelancer but you're not a web designer yourself? There's a good chance you're about to be confronted by a lot of new
How Do You Measure Digital Marketing ROI?
Whether your organization is just getting started with digital marketing or has been running digital marketing campaigns for years, one of the biggest challenges is calculating your return on investment.
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