Aztek Blog Aztek is a web design, web application development, and digital marketing agency in Cleveland, Ohio who blogs about those very same topics.

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Latent Semantic Indexing: The Future of Search

Latent Semantic Indexing: The Future of Search

To be honest, Latent Semantic Indexing is really the “present” of search. If you’ve ever typed in a vague search query praying to find an answer—something like “who was the actor in that movie about Continue…

Is It Possible to Remove Negative Reviews Online?

Is It Possible to Remove Negative Reviews Online?

If you're a business owner, chances are you have multiple listings online where customers can leave reviews. Google, Facebook, Amazon, etc. But what happens when someone leaves a bad review that is inaccurate? We share how (if possible) to remove bad reviews. Continue…

Top 4 Tech Gift Recommendations from the Aztek Team

Top 4 Tech Gift Recommendations from the Aztek Team

We know you didn't ask us, but as people who work with tech every day we are constantly talking about tech products in the marketplace. Outside of our Amazon Alexa (who we boss around to play music Continue…

Should businesses track their search engine rankings?

Should businesses track their search engine rankings?

Learn why tracking search engine rankings are perfectly imperfect, and what you can do to track business value using additional metrics. Continue…

Fill the Leaks in Your Website Lead Generation Strategy

Fill the Leaks in Your Website Lead Generation Strategy

Is your website losing leads without you knowing it? Follow these tips and plug those holes to ramp up your website lead generation efforts. Continue…

4 Reasons You Should Outsource Your Social Media Management

4 Reasons You Should Outsource Your Social Media Management

Keeping up with your social media channels can feel like a full-time job. This is why you might want to consider outsourcing your social media management... Continue…

What is included in SEO Services?

What is included in SEO Services?

Many digital marketing firms offer "SEO services," but what does that mean? We'll pull back the curtain on exactly what is included. Continue…

9 Website Items to Consider Budgeting for in 2018

9 Website Items to Consider Budgeting for in 2018

With 2018 just around the corner, consider adding some of these items to your 2018 website or marketing budget. Continue…

4 Tips to Create More Time for Your Business

4 Tips to Create More Time for Your Business

What could your business do with more time? Think about it- more time in the day. More time before that looming deadline. Maybe even more time to shut your brain off and relax once in a while. We share four tips to help you earn back time for your business and become more efficient. Continue…

A Primer on Site Speed and Performance

A Primer on Site Speed and Performance

Site speed (performance) should be treated as reverently as the content, design, functionality, and SEO considerations of the website. Everybody wants their site to load fast, but often lose sight of this during the site's development when big images or video, features, and functionality seem to drive most decisions at the expense of page speed. When this happens, the end result is a slow-loading site that turns users away before they even see those features. Continue…

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