ITI Global, a leader in industrial training solutions, and its sister brand MechWorks, had two aging websites that no longer reflected their reputation for innovation and quality. Both websites were overdue for a redesign—they lacked modern branding, underperformed in search rankings, and failed to generate the kind of leads the organization needed to grow. ITI turned to Aztek for a comprehensive solution.
Aztek partnered with ITI to redesign and rebuild both iti-global.com and mechworks.com on the Umbraco CMS platform. Our team worked to:
Completely modernize the visual design and navigation to reflect ITI's global leadership and technical expertise.
Implement multi-language support to ensure accessibility and usability for international audiences.
Integrate HubSpot forms and gated downloadable content to drive and track lead generation.
Improve on-page SEO structure and performance to increase organic visibility.
Deliver a centralized CMS experience that supports both brands and streamlines content management across languages.
The Results
Since launching both redesigned websites, ITI has seen a 25% increase in lead inquiries—a direct result of improved user experience, clearer conversion paths, and enhanced SEO visibility.
Our Work
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