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Outfitting SEO: Back to Basics

There’s a lot of opportunity for websites to go back to the basics and seek the rewards of web traffic.

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Welcome to the PPC World

Google's enhanced ads make Pay-Per-Click (PPC) advertising more important than ever.

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One in a Billion

With more than one billion users, Facebook can be an important component in a business's marketing strategy.

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Desktop Search Volume: On the Decline

Desktop searches are on the decline, and mobile searches are on the rise. How should you adapt your search strategy?

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Google's Paid Placement Gets Even More Prominent

There's a lot of evidence that indicates the increased prominence of paid placement on Google search results pages.

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Social Media Predicts Behavior

Social media networks now know so much about us that they can be used to accurately predict our behavior.

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Change the Way You Think and Link

In optimizing your site for search, links are still important you shouldn't want to get links just for the sake of getting them.

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Plan Ahead, Think Mobile

More consumers than ever are making online purchases on their mobile devices. Are you ready for them?

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Facebook Graph Search: Game Changer

Facebook is rolling out a new feature--Graph Search--that is a game changer for social media and search. Is your business ready?

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Mobile Strategy = Customer Satisfaction = Revenue Growth

Walmart is using the power of mobile technology to bring value to their customers. Are you doing the same?

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