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What Google Knowledge Graph Means for Web Searchers and SEO

In May, 2012, Google revolutionized the way we search by launching the Google Knowledge Graph. Read on to learn how this innovation changed the web for searchers, Google, and web marketers.

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8 Tips to Improve User Experience

If you are experiencing higher than desired cart abandonment rates, you may want to pay attention to the following tips to improve user experience.

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Better than Beer: Why Mobile Matters

Almost half of all smartphone users would rather give up beer than give up their phone. If you're not convinced already, learn all the reasons why mobile matters.

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Does Organic SEO Have One Foot in the Grave?

The role SEO plays in the conversion process has changed dramatically over the past few years, and it will continue to change.

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Beware of SEO Scammers

Nobody can absolutely guarantee that they can make a site rank on the first page of Google.

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Outfitting SEO: Back to Basics

There’s a lot of opportunity for websites to go back to the basics and seek the rewards of web traffic.

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Welcome to the PPC World

Google's enhanced ads make Pay-Per-Click (PPC) advertising more important than ever.

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One in a Billion

With more than one billion users, Facebook can be an important component in a business's marketing strategy.

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Desktop Search Volume: On the Decline

Desktop searches are on the decline, and mobile searches are on the rise. How should you adapt your search strategy?

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Google's Paid Placement Gets Even More Prominent

There's a lot of evidence that indicates the increased prominence of paid placement on Google search results pages.

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