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Recent Blog Posts

Going Beyond Unsubscribe Rates: A New Metric to Evaluate Email List Health

We’ve developed a new, comprehensive metric for evaluating the health and performance of your email program, and you won't find it in your email platform’s dashboard.

How a New Conversion Strategy Led to a 60% Increase in Leads for Local Medical Center

A local faith-based medical facility was looking for new patients amidst the COVID pandemic. Here's how Aztek's new conversion strategy increased their leads by 60% in one year.

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Cleveland, OH 44113
216-472-2121

Content Marketing & Strategy

Our content creation services are focused on establishing the right voice and tone for your brand, driving website visitors, and converting visitors into leads and sales.

Expertise

Content Strategy

Our strategists make user experience a top priority to craft a content strategy tailored to your goals. Content strategy is the backbone behind all copy written for your organization.

Copywriting and Editing

Our copywriters have experience writing and editing content across industries for virtually any audience. From case studies and whitepapers to blog posts and website copy, we can help drive traffic to your site with high-quality content.

Blog & Content Audits

Our content specialists can assess the existing content that lives on your website, much of which may be out-of-date, under-performing or simply inaccurate. We’ll optimize your content to improve the long-term performance of your website or blog.

Let’s create content together.

Our agile content creation services are designed to attract visitors, build your audience, and convert leads. We’ll work within a content calendar to draft copy and send it to you for approval before publishing. This allows you to be able to review the content and make recommendations. We won’t publish anything without your consent.

If you would like to keep content marketing in-house, our content experts can provide SEO-driven keyword research and proofreading and editing services along the way. We’re willing to do whatever is best for you and your business. Ready to start creating?

At a glance

90% of B2B content marketers prioritize their audience’s needs over their sales message when creating content.

49% of B2C marketers choose to outsource their content creation.

47% of internet users read blogs daily.

Our process.
We've done this a few times.

Aztek is an agency with over 20 years of experience writing content for business leaders in virtually every industry. Whatever your topic, audience, or platform, you can trust our team of writers and editors to deliver highly optimized content that's a true representation of your brand.

Discover
Research, strategic planning
Publish
Optimize, promote.
Draft
Outline, write, collect feedback
Edit
For clarity, brevity, proofread for accuracy.

Recent Blog Posts

How Content Marketing Helps SEO

How Content Marketing Helps SEO

Applying SEO best practices to a content marketing strategy drives more qualified traffic to your site. Here’s how to increase your search engine ranking.

Content Marketing

March 25, 2019

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