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Should You Create a Branded YouTube Channel For Your Business?
There are tons of benefits for businesses who are active on YouTube. Check out our latest post to learn how you can use YouTube to your company's benefit.…
Connecting Keyword Rankings to Meaningful Results
Keyword rankings aren't important unless those keywords you're targeting generate new business for you. Learn more on the Aztek blog.…
Your Keyword Rankings Aren’t Important
Okay, so maybe that’s not entirely true. If you want your website to generate more sales and/or leads, you’re probably going to be more successful if you have a bunch of top 10 rankings. But as true…
2013 in Review: Content is Still King
All search engines want to serve the best results, and one of the best ways they determine this is by assessing the value of your website's content. In our last episode of 2013 in Review, Dave and I provide tips on what you should consider when analyzing and developing content for your website.…
2013 in Review: The Truth About All Those TLDs
Watch the latest episode of our ongoing series 2013 in Review to see what we have to say about buying multiple top-level domains.…
2013 in Review: Website vs. Social Media. Which is More Important?
Are social media efforts more important than your website, or is the inverse true? Find out in our latest edition of 2013 in Review.…
2013 in Review: What's New in Organic Search?
Google Hummingbird was one of the most significant changes in organic search optimization. Learn about what it means for your business online in the seventh episode of Aztek's 2013 in Review series.…
2013 in Review: Are Facebook (and Instagram) Ads Effective?
According to Alexa, Facebook ranks as the #2 site in terms of traffic, behind Google. Despite its broad reach, which was expanded even further with its purchase of Instagram, many businesses remain…
2013 in Review: Content Scrapers Demonstrate What Users Really Want
Users really want useful content not fluff. This is evident in the popularity of content scrapers today. Learn more in our fourth edition of 2013 in Review.…
2013 in Review: Debunking the Above the Fold Myth
In this third video of our 2013 in Review series, Dave and I discuss the myth that everything that's important on a website must be placed above the fold.…