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What is Foursquare & What Does it Mean for Your Business? alt text

What is Foursquare & What Does it Mean for Your Business?

Location based applications and services have increased in popularity and usage recently. This explosion is in part due to the power of GPS (Global Positioning System) and the convenience of these

Wednesday, September 19, 2018

Social Media
Aztek CEO John Hill named "Top Techie" by Inside Business Magazine alt text

Aztek CEO John Hill named "Top Techie" by Inside Business Magazine

Aztek CEO John Hill named as a top technology leader in the Northeast Ohio/Cleveland market.

Wednesday, September 19, 2018

Aztek Announcements and Updates
Why Do I Need Internal Site Search on My Website? alt text

Why Do I Need Internal Site Search on My Website?

Internal site search provides numerous benefits that help site visitors and can also assist in your marketing efforts. Here's our 6 reasons why.

Wednesday, September 19, 2018

Web Design and Development
What is Google Places & Why Should I Be Using It? alt text

What is Google Places & Why Should I Be Using It?

Millions of people use Google every day to find information, purchase products and locate places/services around the cities and towns in which they live. Actually, one out of five Google searches are

Wednesday, September 19, 2018

Digital Marketing
4 Reasons Why It's Time to Hire a Copywriter alt text

4 Reasons Why It's Time to Hire a Copywriter

Website content…It’s the most important part of your project, yet it is often treated with the least regard. You probably hired a professional web design firm to build you the site (because hey,

Wednesday, September 19, 2018

Content Marketing
An Argument Against Justified Text Aligment in Web Design alt text

An Argument Against Justified Text Aligment in Web Design

Justified text alignment is great for newspapers and magazines since they use smaller, defined columns and have a target area width that they can depend on. But the web is an entirely different beast,

Wednesday, September 19, 2018

Web Design and Development
Optimize Your Website For Conversions, Not Traffic Alone -old alt text

Optimize Your Website For Conversions, Not Traffic Alone -old

Is the traffic you’re driving to your website resulting in leads or sales? Check out our conversion optimization tips to generating more website leads.

Wednesday, September 19, 2018

Search Engine Optimization
Email Marketing is Not Dying, it's Thriving alt text

Email Marketing is Not Dying, it's Thriving

Email marketing continues to be a great strategy for businesses to engage current customers and generate new leads. Follow these email marketing best practices.

Wednesday, September 19, 2018

Email Marketing
SEO Isn’t Dead, It’s Just Changing alt text

SEO Isn’t Dead, It’s Just Changing

Between algorithm updates and increases in digital ad spend, you may be wondering, is SEO dead? SEO is not dead, but these tactics are outdated.

Wednesday, September 19, 2018

Search Engine Optimization
What Google Knowledge Graph Means for Web Searchers and SEO alt text

What Google Knowledge Graph Means for Web Searchers and SEO

In May, 2012, Google revolutionized the way we search by launching the Google Knowledge Graph. Read on to learn how this innovation changed the web for searchers, Google, and web marketers.

Wednesday, September 19, 2018

Search Engine Optimization
Change the Way You Think and Link alt text

Change the Way You Think and Link

In optimizing your site for search, links are still important you shouldn't want to get links just for the sake of getting them.

Wednesday, September 19, 2018

Search Engine Optimization
Google's Paid Placement Gets Even More Prominent alt text

Google's Paid Placement Gets Even More Prominent

There's a lot of evidence that indicates the increased prominence of paid placement on Google search results pages.

Wednesday, September 19, 2018

Digital Advertising