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Penguin 2.0

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Landing Page Best Practices: Form Follows Function

Simplicity in design and clarity of messaging are essential for good landing pages. See our list of landing page best practices.

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Get Your Data in Shape

Data is the key to not just a successful website, but a successful business.

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Google Announces Pending Smartphone Ranking Updates

Google is bringing the smack down on sites that aren't properly configured for smartphone use.

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Responsive Web Design vs. Mobile: Which Site is Right?

Responsive web design provides better user experience.

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Title Tag Optimization: Make Sure They Show in Google

Google has the ultimate say on your site’s title tags, but there are things you can do to optimize your title tags and they will show up the way you want.

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3 Ways Clients Can Positively Impact Their Inbound Marketing Campaigns

Clients who are active participants with their agencies get the most out of their inbound marketing campaigns.

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Internal Linking Strategy: Don't Click Here

A good linking strategy incorporates both internal linking—linking to other pages on a website—and external linking—linking to pages on other websites.

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Group Management Services: A Content and SEO Success Story

Aztek's Content and SEO campaign for Group Management Sales doubled leads in half the time. Explore how in this case study.

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SEO: Checking Under the Hood

Redesigning your website can help it rank better, but that's just the beginning.

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