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How Haters Can Make You Great: Handling Customer Complaints
When customers complain, it pays to explain. Learn how open, honest responses to customer complaints can benefit your business. Continue…
Don’t Get Blinded By Distraction Metrics In Digital Marketing
Metrics like keyword rankings, bounce rate, and social media followers might be shifting your focus from what matters most. Continue…
UX: Are You Just Like Your Users?
Hint: you are probably not the target audience for your website or web project. So how can you help put users first? Check out our five tips. Continue…
Why YouTube Should be Your Video Service of Choice
YouTube offers superior technical advantages, simple yet robust social sharing, and an audience of over 1 billion people per month. Find out why your business should be using YouTube to leverage its videos. Continue…
My Life As An Aztek Intern
It's not just about the donuts. What I've been doing every day working with the Design, Development, and Digital Marketing teams as the first intern at Aztek. Continue…
Who You Gonna Call (Track)?
Call tracking helps you measure phone call conversions from your search, digital, and offline marketing campaigns, including PPC keywords. Do you know where your calls come from? Continue…
Want More Clicks For Less Money? Improve Quality Score
You can outperform your PPC competitors and spend less if you're relevant enough. It's all about your improving Quality Score. Let us explain. Continue…
3 Steps to Create A Predictable Lead Generation Model Online
How do you create a consistent and predictable stream of revenue from your online marketing activities? We'll show you how in three steps. Continue…
Making Space For Creativity In An Open Office
Oh, open work environments. They are great for collaboration, but how do you carve out space and time for creativity? We've got some tips. Continue…
The Positives of Negative Keywords
Why is it important to include negative keywords in your Google AdWords campaign? Because rubber catsuits are a thing. Let us explain... Continue…
