Skip to Content

Recent Blog Posts

Going Beyond Unsubscribe Rates: A New Metric to Evaluate Email List Health

We’ve developed a new, comprehensive metric for evaluating the health and performance of your email program, and you won't find it in your email platform’s dashboard.

How a New Conversion Strategy Led to a 60% Increase in Leads for Local Medical Center

A local faith-based medical facility was looking for new patients amidst the COVID pandemic. Here's how Aztek's new conversion strategy increased their leads by 60% in one year.

3615 Superior Avenue, Suite 4404A,
Cleveland, OH 44113
216-472-2121

Post

Why Does My New Website Already Need to be Upgraded?

Why Does My New Website Already Need to be Upgraded?

Clients are often frustrated when they discover that they must continue to spend money to keep their new website up to date or make additional changes after making a large investment in a website redesign.

A Primer on Site Speed and Performance

Page speed is an important factor when it comes to SEO and user experience. Here’s how to identify and fix common issues that can affect your load time.…

What is included in SEO Services?

SEO services involves everything from link building to keyword research to performance monitoring. Here’s everything included in SEO services.…

Mastering Customer Intent: Two Parts

How do you, as a business owner or a chief marketing officer, ensure your company is going to be able to give the customer what they need when they need it? You first must understand the visitor's true intent.…

2017 StirTrek Roundup

Our team goes to StirTrek every year because it's a great conference. One big change this year was the location. In years past, StirTrek was held in a movie theater, which was awesome. But it seems the success of the conference led to them outgrowing that venue and moving to OSU's Schottenstein Center...…

20 Years

This May (2017) Aztek turned twenty years old.Twen-ty.I know, I know. There are companies that are much older so big deal, right? Yeah, but most of them aren't web design (and development, and digital…

Selecting A Smart Domain Name for SEO Purposes

One of the first important decisions when building/launching a new website is the selection of a domain name. Domain names are a very valuable part of a business and its web presence. What most people…

Categories